Ah, Family Enjoys Air Conditioning In The Dollar Store…

Today’s economy is very different than economies of the past several decades. We are seeing complexities that dominate our family financial structures. For the first time in America, our purchasing power has stagnated and the signs are there to prove it. We are becoming thrifty out of necessity. Vogue is becoming a movable target.

For instance, shopping at the dollar store could be considered just too bland for middle America. Does this cognition still have any validity today? Passing by the street at the local family dollar store tells a totally different story. The dollar store seems to have become king of the jungle.

Even while superstores steal shoppers from traditional chains, a study shows that visits to even cheaper “dollar stores” increased 2.6% from last year, while large outlets like Walworld saw a 7% drop nationally. [Source: The Oakland Tribune 10/06/2010]

Inside, the dollar store is immaculate. The items are arranged admirably and are very easy to get to. The smaller, simpler building is an absolute welcome as compared to the giant overgrown structure that the competition offers. The ambience is welcoming and the air conditioning is refreshing. Overall, a very pleasant experience is to be shared by all at the local dollar store. They have affordable foodstuffs there now also!

Other factors might include today’s gas prices, traffic congestion, unusual weather patterns, and the friendliness factor. Oh, and the unfriendliness on the highway! Wow, that’s a whole different topic… Shopping locally just seems to bring us to a simpler yesteryear. Not to mention spying on old classmates?

Then there’s the local grocery shop that is owned by an oligarch. One seems to find that the prices are unbelievably marked up. Can this phenomenon be explained? Can an expert with an economic background please divulge the mystery of overincreased markups? I find it hard to grasp that the local foodstore oligarch is struggling when I discover that the family owns a hunting retreat in another state and just paid cash for the new SUV, which is parked besides dozens of other vehicles.

I’m mentally disordered at the thought of such gross marginal profits, while the average family is traveling into financial stratospheric condition overload. This new Americanism of overpricing is quite disturbing and I wonder how exaggerated profit margins keep the oligarch in business. Have Americans become oblivious to price awareness? Is there a hidden political agenda that I’m unaware of?

And what is the alternative to the sharp focus in the city? Well, the competition which I won’t acknowledge (Wal-World), has just gotten too big and arrogant for the good of mankind. Again, I am disoriented with the rationalization behind militant shopping fanaticism, which alludes to the complete disaster that occurred not so long ago. The unwillingness to admit the catastrophe leaves one speechless. The raison d’être for this?

Assuming that one makes it alive at the corporate giant’s establishment, one might make an assumption that the company has thoughtfully positioned employees throughout the shop. It would seem that they are strategically positioned in places where profit margins are the greatest.

According to Consumer Reports National Research Center, a new study revealed that many shoppers had issues. Almost three-quarters of respondents, out of 30,666 subscribers surveyed who shopped at Walworld, found at least one problem to complain about, and half had two or more complaints about the store or its staff. And bigger wasn’t necessarily better.

One local female shopper recently got so frustrated that she grabbed a microphone somewhere in the store and started to yell for help, after 30 minutes of unsuccessfully searching for an employee at Wal-World.

Another problem, a small issue but applicatory nevertheless, is the colossal size of the store. Couple that with inability to locate the product that I’m searching for (which I’ve forgotten), and I have reached an emotional state of anarchism.

To combat my intolerance of this anomaly, I have preposterously decided to indulge in my habit of long-term consumption of excess food. Oh, the wretched gormandizer that I am!

Afterwards, I shall move about aimlessly back to the local dollar store where there’s a bountiful supply of regulated, climate controlled air. Where I shall alleviate the negative effects of compounded stress and psychological demands that I’ve obtained! Wasn’t I here yesterday?